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AI Essentials
Next class: Nov 2
University-Backed

Business Analytics
certificate course

Learn key skills from top business analysts. Practice SQL and Tableau and master AI-powered analytics techniques. 10 weeks online, with a certificate from the university you choose.

Length + formatFormat
10 weeks
On demand + optional live sessions
Tools + technologyTools + Tech
ChatGPT
Tableau
SQL
Power BI
MS Excel
You earn
University certificate
From a leading university
Next class starts
November 2, 2026
Tools you’ll use in this course
ChatGPT
Tableau
SQL
Tuition
$1,850
$2,300
SAVE 20%

Payment plans and employer reimbursement available.

Find your university

See which universities offer Business Analytics.

Enter your ZIP code
Search
Or browse all 34 universities

Delivered by Ziplines.
Backed by leading universities.

Choose from over 40 partner universities and earn a certificate employers will reward. We see 10X higher completion rates than on-demand only courses.

Is this course right for me?

Your team has the data. Turn it into answers.

No analytics experience required. Built for aspiring analysts, career changers, and professionals who want stronger data skills.

Before

“My data is a mess, and I don’t know where to start.”

After
“I clean and organize data so it’s ready to analyze.”
Before

“The data I need is stuck in a database.”

After
“I write SQL to pull exactly what I need.”
Before

“My spreadsheets are full of numbers that don’t say much.”

After
“My dashboards in Excel and Tableau tell a clear story.”
Before

“I’m not sure which numbers matter, or when they mislead.”

After
“I track the metrics that matter and spot bias early.”
Before

“I can’t tell if a change worked or was just luck.”

After
“I test ideas and know when a result is real.”
Want AI to do more of the analysis?AI for Data Analysis is your next step.Build a repeatable AI framework from raw data to recommendation.
View course →
How it works

Learn with a university you trust

Ziplines works with top public universities to bring you career-focused courses. Choose your university and earn a credential employers recognize.

Find your university
1

Choose your university

Enter your ZIP code to see the universities offering AI Essentials.

Browse universities↓
2

Learn online for 5 weeks

New lessons each week, a live session you can watch later, and 1:1 dedicated support by chat, email or phone.

3

Earn your university certificate

Issued in your university's name.

What you'll learn

Learn the analytics skills employers hire for

Build the tools, techniques, and AI know-how employers look for in business analysts. Over 10 weeks, you’ll learn how to:

01
Analyst mindset

Think like a business analyst

Frame the right questions, plan your analysis, and map what stakeholders need.
02
Data prep

Clean, structure, and model data

Map data types and keys and get datasets analysis-ready in Excel and modern tools.
03
SQL

Query data with SQL

Go from your first SELECT statement to joins, aggregates, and CASE logic.
04
Data visualization

Build dashboards in Tableau and Excel

Choose the right chart for your audience and tell a clear story with your data.
05
Data-driven decisions

Turn data into decisions

Track KPIs, test hypotheses, and make recommendations backed by evidence.
What you walk away with
Issued by your university
Your university
Certificate of Completion
Business Analytics
ISSUED BY YOUR UNIVERSITY · DELIVERED WITH ZIPLINES
A university certificate, paid for by your employer
Hands-on SQL and Tableau skills
Strategic business analytics playbooks for your portfolio
Access to the Career Hub
Full curriculum

Your 10-week business analytics course, week by week.

Week 1
Adopt an analyst mindset
+
— Explain the importance of business analytics in an organization
— Communicate how business analytics differs from data science and data engineering
— Outline the analytics team function and the role of a business analyst
— Leverage generative AI to define project goals, map stakeholder roles, and build milestone-based timelines
Playbook assignment: Build a realistic project plan to guide your analysis, just like an analyst would at the start of a new engagement.
Week 2
Explore, clean, and model data
+
— Build a successful data foundation
— Identify data needed to answer key research questions
— Use AI-powered tools to accelerate your data preparation process
— Map data types and keys for a dataset
— Apply a Unified Modeling Language (UML) diagram to describe a set of data
Playbook assignment: Tame the chaos–clean and structure business data for insights
Week 3
Learn SQL: the language of databases
+
— Explain core concepts about SQL
— Query data using SQL
— Practice basic and advanced SQL operations
— Prompt AI to generate and debug SQL queries
Playbook assignment: Use SQL to uncover trends and answer key business questions
Week 4
Supercharge your skills with advanced SQL queries
+
— Summarize data with COUNT, SUM, and AVG
— Add conditional logic with CASE statements
— Combine tables with joins
Week 5
Tell a visual story with Tableau and Excel
+
— Use AI to recommend the best visualization types for your dataset and audience
— Use Tableau and Microsoft Excel to organize and visualize data
Playbook assignment: Build a visual storyboard for business impact
Week 6
Build visuals that drive action
+
— Generate step-by-step chart-building instructions in Excel and Tableau with the help of AI
— Examine the needs of various stakeholders and audiences
— Effectively communicate insights using visualization
— Tell a compelling story
Playbook assignment: Turn data into impactful dashboards
Week 7
Drive business growth with purposeful metrics
+
— Define SMARTER business objectives and KPI targets
— Obtain and measure KPIs from available data
— Track the progress towards KPIs and compare against set business objectives
Playbook assignment: Align and advise KPIs that drive the business forward
Week 8
Transform data into decisions
+
— Understand the data-driven mindset and root cause analysis
— Use AI to scan for common data biases and flag them in your dataset for review
— Describe the data analytics workflow
— Explain the data lifecycle and the components of an effective data question
— Examine the differences between observational and experimental studies
Playbook assignment: Translate data into actionable insights
Week 9
Design experiments to optimize business outcomes
+
— Identify primary, secondary, and guardrail metrics
— Define null and alternative hypotheses
— Develop an experimental plan using an AI assistant with built-in statistical logic
— Define Type I and Type II errors and link them to sizing metrics
Playbook assignment: Validate the vision–test business hypotheses with data
Week 10
Separate noise from meaningful data
+
— Given a scenario, define the population, parameter, sample, and statistic
— Define a p-value and use it to draw a conclusion for an experiment
— Calculate summary statistics and use an online calculator to provide a p-value
— Define confounding variables and identify where they might exist in your experiment
Playbook assignment: Combine everything you’ve learned to conduct a full analysis and present a final recommendation demonstrating your ability to lead with data
Bonus
Accelerate analytics with AI
+
— Bonus module focused on AI techniques for business analytics
— Summarize data, generate charts, and identify trends from complex datasets with ChatGPT
— Learn how to write impactful prompts to get deeper insights
Workshops
Explore Power BI in live workshops
+
— Learners in this course gain exclusive access to supplemental skill-building workshops on Power BI
— Learn to translate data visualization skills into Power BI charts and dashboards
— Workshops are optional and beginner-friendly—no experience required to join
Time and support

Grow your business analytics skills around a full-time job

Self-paced lessons

Learn on your schedule and maintain access to the curriculum for 12 full months.

AI Essentials · Week 3
42%
Module 3
Master AI content creation
Continue
Portfolio piece: put this week's skill to work
Up next

Live expert sessions

Weekly sessions with your instructor, recorded so missing one doesn't set you back.

Instructor leading a live online session
Upcoming
Next Live Session
Weekly, led by your instructor
Recorded if you miss it

Get 1-on-1 guidance

You'll have support from your dedicated learner success advocate every step of the way.

A Ziplines Learner Success Advocate
Learner Success Advocate
Stuck on this week's project. Can you take a look?
Absolutely. Share what you have so far and we'll work through it together.
Learner success team · here all program long
Tuition and payment options

How much is the business analytics course?

AI Essentials certificate course
5 weeks
Online
Live sessions optional
Build dashboards leaders use
Tuition
$1,850
$2,300
SAVE 20%
Find your university
Good to know: this is a university-backed course so your employer is likely to pay for it.
flexible Ways to pay
Pay in full
Pay monthly
Get reimbursed by your employer
7-day money back guarantee — no questions asked
Upcoming start dates
November 2
Runs November 2 to December 6, 2026
5-week course
Choose your university →
December 7
Runs December 7, 2026 to January 10, 2027
5-week course
Choose your university →
January 5
Runs January 5 to February 8, 2027
5-week course
Choose your university →
Learner reviews

What learners say

★
★
★
★
★
4.8 on Trustpilot · 845 reviews
★
★
★
★
★

“An outstanding experience! The classes were engaging and interactive, making learning fun and practical. They touched on key tools like SQL and Tableau, providing a solid foundation and allowing us to apply these skills in real-world scenarios.”

N
Nahui Y.
Business Analytics learner
★
★
★
★
★

“The curriculum is thoughtfully designed and genuinely challenging in the best way. The modules offered clear instruction, engaging content, and opportunities to apply what I was learning in a real, tangible way.”

J
James L. W.
Business Analytics learner
★
★
★
★
★

“I had an outstanding experience in the BAS course. The instructor demonstrated exceptional knowledge of the subject, clearly explained complex concepts, and was always available to provide support when needed.”

R
Randi Q.
Business Analytics learner
Read all reviews on Trustpilot →
Meet your instructors

Learn from analysts who live it every day

They’re living it. Your expert instructors work in the industry today and are eager to pass along their expertise to you. Gain real-world insights and deep knowledge to prepare you for today’s in-demand jobs.

Megan Dixon
Business Analytics

Megan Dixon

Vice President, Data
Nisar Ahmed
Business Analytics

Nisar Ahmed

BI & Analytics Leader, Host of The Data Nerd Podcast
Annu Kristipati
Business Analytics

Annu Kristipati

Analytics Consultant, 4 Mile Analytics, Looker
Eric Johnson
Business Analytics

Eric Johnson

Data Scientist, Facebook
Tatiana Sorokina
Business Analytics

Tatiana Sorokina

Data Scientist, Novartis
How it compares

Why pay for a course when there are free videos?

Free videos are great for one skill at a time. A course gives you a plan, practice on your own work, live help, and a credential.

Free videos and blogs
Typical online course
AI Essentials
A plan that builds week to week
—
Partial
Live sessions with an instructor
—
—
A class and deadlines to keep you going
—
—
A university certificate
—
—
Finished work you can show your manager
—
Partial
Choose your university

Find your university

Same 5-week course, same instructors and start dates at every university. The university you pick issues your certificate.

Find by ZIP code or state
Browse all 34 universities
Your ZIP code
or
Choose a state
▾

Work remotely? Use the ZIP where you live. The course is online, so any university works.

In Arizona
2 universities
Arizona State University
Tempe, Arizona
Online · Next class Nov 2
View course→
University of Arizona
Tucson, Arizona
Online · Next class Nov 2
View course→
Nearby states
Nevada, New Mexico, Utah, California
University of Nevada, Las Vegas
Las Vegas, Nevada
Online · Next class Nov 2
View course→
University of New Mexico
Albuquerque, New Mexico
Online · Next class Nov 2
View course→
University of Utah
Salt Lake City, Utah
Online · Next class Nov 2
View course→
Questions

What people ask before they enroll

Browse the answers, or talk it through with an advisor. No pressure.

Is it right for me?
What's the job outlook for Business Analysts?
+

The Bureau of Labor Statistics projects Data Analytics and Business Analytics job growth to be 25% over the next ten years, well above the 10% considered above average. As the volume of data grows, businesses rely more and more on data and the people who interpret it.

Who is the ideal candidate for this program?
+

This course is ideal for aspiring analysts and career changers, professionals in related roles who want to sharpen their analytics and AI skills, recent grads and current college students, and business analysts returning to the workforce.

Is this a business analytics or a data analytics course?
+

Both. You'll learn the core data analytics toolkit (SQL, Excel, Tableau, and the statistics behind A/B testing), then apply it to business questions: tracking KPIs, testing whether a change worked, and turning findings into recommendations leaders act on. If your goal is a data analyst or business analyst role, this course covers the skills both job titles ask for.

Is career support available?
+

Yes. We have a Career Hub with on-demand career modules, resources, and workshops dedicated to helping you meet your career goals.

Is job placement included?
+

We do not offer job placement as part of our career support. However, we do provide you with the tools to be successful in your job search.

What types of roles can you get after the course?
+

This program will prepare graduates for roles similar to:

  • Business Analyst
  • Business Operations Specialist
  • Business Operations Analyst
  • Operations Analyst
  • Associate Data Analyst
  • Sales/Marketing/Finance Analyst or Manager
  • And more…
Do you offer group enrollment with business discounts for this course?
+

Yes! We offer group enrollments for your team’s AI training needs. We work with business teams, executives, and organizations of all sizes to provide seamless group enrollment and onboarding. Learn more and request a group enrollment quote here.

Time and schedule
How many hours a week should I expect to spend on the program?
+

You should expect to spend six to eight hours a week engaging with on-demand content created by industry experts, including hands-on activities and assignments.

Join weekly live sessions with leading analysts to learn the latest trends and see how they’re using AI right now.

Where does the program take place?
+

Everything is online. You’ll access on-demand content and assignments through our online learning platform and join the optional instructor-led live sessions once a week through a video conference platform. The live sessions are recorded and available for playback on demand. The online Learner Dashboard can be accessed from anywhere with an internet connection on a computer.

Cost and paying
What payment options are offered?
+

There are multiple payment options for this course. The first way is to pay upfront, online. This option also provides the largest savings.

We offer both installment and financing options. To find out if you qualify for either of these payment options, fill out the enrollment form to be directed to the payment page. From there, you can click on the “Get Qualified” link to see what options are available.

Many employers also offer tuition reimbursement.

What is your cancellation and refund policy?
+

We are confident in the quality of our learning experience, having supported thousands of learners and received hundreds of 5-star reviews. Because we believe so strongly in the value and impact of our course, we offer a 7-day money-back guarantee from the start date. If the course isn’t the right fit for you, you can withdraw within the first week of your course and receive a full refund, no questions asked.

Will I receive credit for this course?
+

No, this is a noncredit course. As such, it is not eligible for financial aid. However, many employers offer reimbursement for continuing education, so check with your human resources department to determine your eligibility.

The certificate
Will I earn a certificate?
+

Yes, you will earn a university-issued certificate of completion that verifies your knowledge and hands-on experience in Business Analytics. This prestigious credential will enhance your resume, making you more attractive to potential employers. It can also be showcased on LinkedIn to highlight your proficiency, setting you apart in a competitive job market. Earning this certificate of completion demonstrates your commitment to continuous learning and professional growth, significantly boosting your career advancement opportunities.

What do I need to do to pass the course?
+

To receive a certificate of completion, learners must complete 100% of online coursework, achieve 70% or better on each module assessment, and submit all Strategic Business Analytics Playbooks.

Will I have a completed portfolio at the end of the course?
+

The course and the Playbook projects will provide you with content to create a portfolio, but you are responsible for creating a portfolio on the platform of your choice.

Who is Ziplines Education?
+

Ziplines Education is a market-driven education company based in Silicon Valley, CA. Leading universities collaborate with Ziplines Education to offer innovative and highly rated certificate courses that help adult learners and working professionals build work-ready digital skills and earn industry-recognized credentials.

Next class starts November 2

Ten weeks from now, you could be the analyst your team relies on