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AI Essentials
Next class: Nov 2
University-Backed

AI for Sales Professionals
certificate course

Build a repeatable AI system for your entire sales funnel, and the playbook to close more deals. 5 weeks online, with a certificate from the university you choose.

Length + formatFormat
5 weeks
On demand + optional live sessions
Tools + technologyTools + Tech
ChatGPT
Hunter
Fireflies
Gamma
You earn
University certificate
From a leading university
Next class starts
November 2, 2026
Tools you’ll use in this course
ChatGPT
Hunter
Fireflies
Tuition
$1,850
$2,300
SAVE 20%

Payment plans and employer reimbursement available.

Find your university

See which universities offer AI for Sales Professionals.

Enter your ZIP code
Search
Or browse all 34 universities

Delivered by Ziplines.
Backed by leading universities.

Choose from over 40 partner universities and earn a certificate employers will reward. We see 10X higher completion rates than on-demand only courses.

Is this course right for me?

You’ve used AI for an email or two. Now use it across the funnel.

Built by sellers, for sellers. No coding or technical background needed.

Before

“I use AI for quick emails, not for finding buyers.”

After
“AI helps me build a list of best-fit prospects.”
Before

“My follow-ups all start to sound the same.”

After
“Every follow-up is personal and sounds like me.”
Before

“Proposals take forever, and I’m guessing on competitors.”

After
“I draft proposals fast and know how we stack up.”
Before

“I walk into pitches not knowing which objections are coming.”

After
“I’ve rehearsed every objection before the call.”
Before

“Prospecting busywork eats my selling time.”

After
“An AI helper drafts outreach while I sell.”
Want your sales workflows to run themselves?AI Automation is your next step.Build no-code workflows that save hours every week.
View course →
How it works

Learn with a university you trust

Ziplines works with top public universities to bring you career-focused courses. Choose your university and earn a credential employers recognize.

Find your university
1

Choose your university

Enter your ZIP code to see the universities offering AI Essentials.

Browse universities↓
2

Learn online for 5 weeks

New lessons each week, a live session you can watch later, and 1:1 dedicated support by chat, email or phone.

3

Earn your university certificate

Issued in your university's name.

What you'll learn

Repeatable AI for your entire sales funnel

Harness AI with a proven playbook to build pipeline and advance deals.

01
Prospecting

Fill your pipeline with best-fit accounts

A researched target list with personalization angles.
02
Engagement

Follow up personally, at scale

Each follow-up sounds like you, every time.
03
Deal strategy

Walk into discovery prepared

Proposals tailored to each stakeholder, plus a competitor battle card.
04
Objections

Handle objections before they come up

Rehearse the tough moments with AI before the call.
05
Agentic workflows

Get hours back for selling

Agents handle research and follow-up triggers, and you approve the key steps.
What you walk away with
Issued by your university
Your university
Certificate of Completion
AI for Sales Professionals
ISSUED BY YOUR UNIVERSITY · DELIVERED WITH ZIPLINES
A university certificate, paid for by your employer
A targeted prospect list and outreach sequence
An objection-handling guide for your deals
Working prospecting and nurture workflows
Full curriculum

Your 5-week AI sales training, week by week

Week 1
Prospect smarter with AI
+
— Explain where AI adds leverage across the funnel—and where human judgment wins.
— Write high-quality sales prompts using role, context, examples, and constraints.
— Research target accounts on your ICP—surfacing fit, intent, and personalization angles.
— Build a targeted prospect list and personalized cold outreach.
Playbook assignment: Create a Prospecting Kit—a 25-account target list with personalization notes, and a 3-touch cold outreach sequence for one priority account.
Week 2
Engage every prospect at scale
+
— Use AI to nurture pipeline at scale—segment leads and turn real call notes into personalized follow-up.
— Use AI to score, segment, and prioritize leads based on fit, intent, and engagement.
— Build a ChatGPT Project with your brand voice, buyer personas, and winning email.
Playbook assignment: Build a Nurture Kit—a segmentation map for one pipeline slice plus a 5-touch personalized follow-up sequence that converts a real call transcript into downstream content.
Week 3
Advance more deals from discovery to proposal
+
— Use AI as a meeting prep assistant—set call objectives, prep for discovery, and customize for the buyer or champion.
— Examine RFP requirements and draft structured, compliant responses faster.
— Tailor proposals to different stakeholder priorities in the deal.
— Research competitors and sharpen positioning.
Playbook assignment: Build a Proposal Reference Project that produces deal-ready material—a stakeholder research brief, a custom proposal draft, and a competitor battle card.
Week 4
Overcome objections with AI to win the pitch
+
— Use AI to anticipate likely objections and customize pitch decks.
— Build an Objection-Handling Guide tuned to buyer psychology and common patterns.
— Role-play objections and pitch moments with AI and refine based on feedback.
Playbook assignment: Create a pitch-ready package—a customized deck and an Objection-Handling Guide with anticipated objections and sharpened responses.
Week 5
Put your busywork on autopilot with agentic AI
+
— Build agentic workflows that handle repetitive prospecting and nurturing—so your hours go to selling—with human-in-the-loop checkpoints.
— Map a sales motion into steps an agent can execute—triggers, inputs, actions, reviews.
— Build a top-of-funnel agentic workflow for research, enrichment, and outreach at scale.
— Build a mid-funnel agentic workflow that monitors engagement and surfaces follow-up triggers.
— Apply human-in-the-loop checkpoints and data privacy practices to keep workflows accurate and trustworthy.
Playbook assignment: Build Two Agentic Workflows—a documented multi-step sales stack that spans at least two stages of the funnel, including a workflow map, agent prompts, and human-in-the-loop checkpoints.
Time and support

AI training to fit around a full-time job

Self-paced lessons

Learn on your schedule and maintain access to the curriculum for 12 full months.

AI Essentials · Week 3
42%
Module 3
Master AI content creation
Continue
Portfolio piece: put this week's skill to work
Up next

Live expert sessions

Weekly sessions with your instructor, recorded so missing one doesn't set you back.

Instructor leading a live online session
Upcoming
Next Live Session
Weekly, led by your instructor
Recorded if you miss it

Get 1-on-1 guidance

You'll have support from your dedicated learner success advocate every step of the way.

A Ziplines Learner Success Advocate
Learner Success Advocate
Stuck on this week's project. Can you take a look?
Absolutely. Share what you have so far and we'll work through it together.
Learner success team · here all program long
Tuition and payment options

How much is AI sales training?

AI Essentials certificate course
5 weeks
Online
Live sessions optional
Close more deals with AI
Tuition
$1,850
$2,300
SAVE 20%
Find your university
Good to know: this is a university-backed course so your employer is likely to pay for it.
flexible Ways to pay
Pay in full
Pay monthly
Get reimbursed by your employer
7-day money back guarantee — no questions asked
Upcoming start dates
November 2
Runs November 2 to December 6, 2026
5-week course
Choose your university →
December 7
Runs December 7, 2026 to January 10, 2027
5-week course
Choose your university →
January 5
Runs January 5 to February 8, 2027
5-week course
Choose your university →
Learner reviews

What learners say

★
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4.8 on Trustpilot · 845 reviews
★
★
★
★
★

“The learning modules were great. The team worked to accommodate working professional students. The material was easily adaptable to work so some of my projects assisted with needs at work. Loved this!!”

S
Suzanne C.
AI for Sales Professionals learner
★
★
★
★
★

“What made this experience great was how well the modules were organized. The topics were very relevant and easy to apply right away.”

D
Dawn S.
AI for Sales Professionals learner
★
★
★
★
★

“The learning team covered the information in an easy to learn way, provided answers and feedback in a timely manner, and the additional support with the career hub makes it a complete learning package.”

J
Judy J.
AI for Sales Professionals learner
Read all reviews on Trustpilot →
Meet your instructors

Learn from sellers who use AI every day

This course is led by experienced sales professionals who use AI every day. They bring practical, real-world insight into how AI drives efficiency across prospecting, deals, and sales workflows, so you can move faster and stay ahead of quota.

Christine Volden
AI for Sales Professionals

Christine Volden

25+ years in sales leadership; creator of the Quiet Selling Method
Elijah Mutter
AI for Sales Professionals

Elijah Mutter

Sales Enablement Program Manager at Uber; AI adoption lead
Jenica Bridges
AI for Sales Professionals

Jenica Bridges

Strategic CPG leader; retail operations & automation
Nicholas Saller
AI for Sales Professionals

Nicholas Saller

Entrepreneur, business strategist, and AI advisor
How it compares

Why pay for a course when there are free videos?

Free videos are great for one skill at a time. A course gives you a plan, practice on your own work, live help, and a credential.

Free videos and blogs
Typical online course
AI Essentials
A plan that builds week to week
—
Partial
Live sessions with an instructor
—
—
A class and deadlines to keep you going
—
—
A university certificate
—
—
Finished work you can show your manager
—
Partial
Choose your university

Find your university

Same 5-week course, same instructors and start dates at every university. The university you pick issues your certificate.

Find by ZIP code or state
Browse all 34 universities
Your ZIP code
or
Choose a state
▾

Work remotely? Use the ZIP where you live. The course is online, so any university works.

In Arizona
2 universities
Arizona State University
Tempe, Arizona
Online · Next class Nov 2
View course→
University of Arizona
Tucson, Arizona
Online · Next class Nov 2
View course→
Nearby states
Nevada, New Mexico, Utah, California
University of Nevada, Las Vegas
Las Vegas, Nevada
Online · Next class Nov 2
View course→
University of New Mexico
Albuquerque, New Mexico
Online · Next class Nov 2
View course→
University of Utah
Salt Lake City, Utah
Online · Next class Nov 2
View course→
Questions

What people ask before they enroll

Browse the answers, or talk it through with an advisor. No pressure.

Is it right for me?
Why is now the right time to take this course?
+

AI is changing how sales teams operate. The most effective sales professionals are using AI to build pipeline faster, anticipate objections, and prepare for buyers with insight—while still keeping the human judgment that closes deals.

Designed for sales professionals by sales professionals, this course helps you apply AI across the full funnel—from prospecting to close—with a repeatable system you keep using.

Who is the ideal candidate for this program?
+

This course is built for sales professionals—not technical specialists or engineers. It’s a strong fit if you want to fill your pipeline with high-quality prospects, write outreach that gets replies, spend less time on research and admin, and build a repeatable system across the funnel.

Are there any prerequisites for the course?
+

No. This course is designed for sales professionals at a beginner or intermediate level of AI use. Prior experience with LLMs (ChatGPT, Gemini, or Copilot) is recommended. You should be comfortable with everyday digital sales tools—CRM, email, and basic spreadsheet work.

Do you offer group enrollment with business discounts for this course?
+

Yes! We offer group enrollments for your team’s AI training needs. We work with business teams, executives, and organizations of all sizes to provide seamless group enrollment and onboarding. Learn more and request a group enrollment quote here.

Time and schedule
How many hours a week should I expect to spend on the program?
+

Our courses are built for real life. This program is designed to fit around a full-time role while still delivering meaningful outcomes.

You can expect to spend 6–8 hours per week on interactive, on-demand content, including hands-on activities and applied playbook assignments.

Weekly live online sessions (2 hours) are led by experienced sales professionals and include demos, discussion, and deeper dives into course content. These sessions are optional and recorded for later viewing.

Where does the program take place?
+

Everything is online. You’ll access on-demand content and assignments through our online learning platform and join the optional instructor-led live sessions once a week through a video conference platform. The live sessions are recorded and available for playback on demand. The online Learner Dashboard can be accessed from anywhere with an internet connection on a computer.

Cost and paying
What payment options are offered?
+

There are multiple payment options for this course. The first way is to pay upfront, online. This option also provides the largest savings.

We offer both installment and financing options. To find out if you qualify for either of these payment options, fill out the enrollment form to be directed to the payment page. From there, you can click on the “Get Qualified” link to see what options are available.

Many employers also offer tuition reimbursement.

What is your cancellation and refund policy?
+

We are confident in the quality of our learning experience, having supported thousands of learners and received hundreds of 5-star reviews. Because we believe so strongly in the value and impact of our course, we offer a 7-day money-back guarantee from the start date. If the course isn’t the right fit for you, you can withdraw within the first week of your course and receive a full refund, no questions asked.

Will I receive credit for this course?
+

No, this is a noncredit course. As such, it is not eligible for financial aid. However, many employers offer reimbursement for continuing education, so check with your human resources department to determine your eligibility.

The certificate
Will I earn a certificate?
+

Yes, you will earn a university-issued certificate of completion that verifies your knowledge and hands-on experience in AI for Sales Professionals. This prestigious credential will enhance your resume, making you more attractive to potential employers. It can also be showcased on LinkedIn to highlight your proficiency, setting you apart in a competitive job market. Earning this certificate of completion demonstrates your commitment to continuous learning and professional growth, significantly boosting your career advancement opportunities.

What do I need to do to pass the course?
+

To receive a university-issued certificate of completion, you must achieve at least 70% on the module assessments and successfully complete all of the playbook assignments.

Will I have a completed portfolio at the end of the course?
+

The course and the Playbook projects will provide you with content to create a portfolio, but you are responsible for creating a portfolio on the platform of your choice.

Who is Ziplines Education?
+

Ziplines Education is a market-driven education company based in Silicon Valley, CA. Leading universities collaborate with Ziplines Education to offer innovative and highly rated certificate courses that help adult learners and working professionals build work-ready digital skills and earn industry-recognized credentials.

Next class starts November 2

Five weeks from now, your pipeline could look very different